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VIRGIN ATLANTIC
ANNUAL REPORT
Project roles
• Brand guardianship
• Art direction
• Agency account management
Overview
Assisted the Investor Relations Manager to ensure all content, layout and design was on-brand.
Acted as the creative point of contact for the agency (BlackSun) who were creating the report, and liaised with third parties to curate photography, model release, usage licenses
and sign off.
Examples
Front cover
Contents page
For our people | customers | partners
Flying route map
Business model
Intro & contents
Company values and contents page with icons
People first narrative
Business Model
Input flow model for investor scrutiny
Intro & contents
Company values and contents page with icons
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